Video messaging platform for sales teams with viewer analytics and CRM integration
Vidyard is a video messaging and hosting platform purpose-built for sales and marketing teams. Its sales prospecting workflows allow reps to record personalised video messages, insert them into email sequences, and track who viewed them, for how long, and how many times — with direct integrations into Salesforce, HubSpot, Outreach, and Salesloft. Vidyard's video analytics and sales workflow integrations differentiate it from general screen recorders for revenue teams.
Vidyard is a strong fit if its core strengths match your workflow, budget, and support needs. Use the quick signals below before opening the full review.
Vidyard approaches screen recording from a sales productivity angle rather than a content creation angle. Its defining capability is not recording quality or editing power but what happens after the recording: who watched it, how long they watched, and what it drove them to do — all connected to CRM data. For sales teams where video prospecting is a systematic outreach channel rather than an occasional communication choice, Vidyard's analytics and workflow integrations justify its premium over Loom.
When a prospect watches a Vidyard video, the sending rep receives a real-time notification — email or desktop alert — with viewer identity (when known), timestamp, and percentage watched. A rep who sent a video to 50 prospects can see exactly which ones engaged, who watched the full video, and who dropped off after 10 seconds. This engagement data drives follow-up prioritisation: warm prospects who watched 100% of the video get called first.
Vidyard logs video view events in Salesforce opportunity records and HubSpot contact timelines. Sales managers can query pipeline data to see which deals have video engagement and whether video-touched deals close at higher rates than untouched deals — providing the revenue attribution data that justifies video prospecting investment.
Vidyard's landing page customisation adds brand logos, personalised recipient names, meeting booking widgets, and CTAs to every shared video page. Combined with Gmail and Outlook plugins that embed video thumbnails directly in email bodies, Vidyard creates a complete video sales workflow that Loom's simpler link-sharing model does not replicate.
Score: 8.3/10 — Best sales video messaging platform with CRM analytics; priced for enterprise sales teams and overkill for non-sales screen recording needs.
Free
Free billed annually
$19/mo
$190/mo billed annually
$300/mo
$3,000/mo billed annually
Vidyard is best for SDR and AE teams who send personalised video prospecting messages at scale and need to know which prospects engaged, Sales enablement teams hosting product demo videos with analytics to understand which content drives pipeline, Revenue operations teams that want video engagement data connected to CRM deal stages and contact records.
Yes. Vidyard currently lists a free plan in ToolRankr data.
It has a free plan.
Vidyard is reviewed using ToolRankr's scoring model for ease of use, value, features, support, and overall quality. Affiliate links may earn a commission, but sponsored labels do not change editorial scoring.
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