Premium WordPress form plugin with conditional logic, payments, and 40+ add-ons
Gravity Forms is the leading premium WordPress form plugin used by over 1 million websites. It provides advanced conditional logic, multi-page forms, file uploads, payment collection (Stripe, PayPal), quiz scoring, calculation fields, and 40+ official add-ons for Salesforce, Mailchimp, ActiveCampaign, Slack, and other integrations — all within WordPress without any external service dependency.
Gravity Forms is a strong fit if its core strengths match your workflow, budget, and support needs. Use the quick signals below before opening the full review.
Gravity Forms' 15+ year track record and 1 million active installs reflect its position as the reliable foundation of form functionality on WordPress. For WordPress developers who need a form plugin they can extend, integrate, and depend on across client sites, Gravity Forms is the mature, well-supported choice.
Gravity Forms entries are stored in WordPress custom tables — accessible via the WordPress admin, the Gravity Forms API, and standard WordPress hooks. Forms can access logged-in user data (name, email, role, custom meta) to pre-populate fields. WooCommerce integration passes order data to forms. Custom code integrates forms with any WordPress functionality via filters and actions — an extensibility level that SaaS form tools cannot match for WordPress specifically.
Gravity Forms' 40+ official add-ons handle Stripe, PayPal, Square, Mailchimp, ActiveCampaign, HubSpot, Salesforce, Slack, Zapier, Trello, and others — all maintained and updated by the Gravity Forms team. Third-party developers add hundreds more. For WordPress-centric teams, this ecosystem covers the integrations that SaaS form tools handle via Zapier middleware, but natively within WordPress.
At $59/year for Basic (1 site), $159/year for Pro (3 sites with payments), and $259/year for Elite (unlimited sites), Gravity Forms delivers exceptional value for agencies and developers managing multiple WordPress sites — especially versus per-site SaaS pricing models.
Score: 8.0/10 — Best form plugin for WordPress; no value outside WordPress; interface less modern than SaaS alternatives.
Gravity Forms is best for WordPress developers and agencies building client sites who need a reliable, extensible form solution, WooCommerce stores that need forms integrated with order data, user accounts, and product information, WordPress site owners who want all form data in their WordPress database rather than a third-party service.
No. Gravity Forms does not currently list a permanent free plan in ToolRankr data.
Paid plans start at $59/mo.
Gravity Forms is reviewed using ToolRankr's scoring model for ease of use, value, features, support, and overall quality. Affiliate links may earn a commission, but sponsored labels do not change editorial scoring.
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